Category: AI & Marketing Tools
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How pharma, OTC and supplement brands in Vietnam use AI for compliant claims, pharmacist channels and e-pharmacy growth — a 2026 practitioner playbook.
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AI for Marketing to the Vietnamese Diaspora: Viet Kieu Audiences in the US, Australia, Japan & Korea
Last updated: September 2026 · By Khanh Nguyen, senior practitioner — a decade in SEO, content, and AI-assisted marketing for Vietnam and cross-border brands. Roughly six million people of Vietnamese origin live outside Vietnam — and they send home more money each year than Vietnam earns from rice exports. Yet most Vietnamese brands treat the…
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How Vietnamese marketing teams automate briefs, meeting notes, weekly reporting and bilingual internal comms with AI — a practical 2026 ops playbook.
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Last updated: September 2026 · By the SMK Vietnam editorial team — a decade in SEO, content and AI-assisted marketing for the Vietnam market. Quick answer: should a Vietnamese D2C brand leave the marketplaces? Most D2C brands in Vietnam should not abandon Shopee, Lazada or TikTok Shop — they should stop depending on them. After…
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AI for Mobile Game & App User Acquisition Marketing in Vietnam: ASO, Creative Testing & LTV Modeling
Last updated: September 2026 · By Khanh Nguyen — a decade in SEO, content and AI-assisted marketing for the Vietnam market Vietnam is a strange and wonderful market for mobile games and apps: some of the cheapest installs in Southeast Asia, one of the most engaged gaming populations on earth, and a local studio scene…
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Last updated: September 2026 · By the SMK Vietnam editorial team — a decade in SEO, content and AI-assisted marketing for brands operating in Vietnam. Quick answer: How do luxury and premium brands use AI for marketing in Vietnam in 2026? They use AI for affluent-audience research, transcreation of global campaigns into the formal Vietnamese…
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Last updated: September 2026 · By Khanh Nguyen — a decade in SEO, content and AI-assisted marketing for the Vietnam market Industrial marketing in Vietnam has a strange problem: the factories are world-class, the marketing is not. A supplier can hold IATF 16949 and ship to three continents, yet its entire online presence is a…
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Last updated: September 2026 · By the SMK Vietnam editorial team — a decade in SEO, content and AI-assisted marketing for the Vietnam market. Nothing burns a Vietnamese media budget faster than a rejected ad. The campaign is planned, the creative is approved by the client, the Tết deadline is tomorrow — and Facebook says…
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Last updated: September 2026 · By the SMK Vietnam editorial team — a decade in SEO, content and AI-assisted marketing for the Vietnam market. Most marketing teams in Vietnam don’t have a content volume problem — they have a content leverage problem. You spend three weeks producing one excellent pillar asset (a 3,000-word guide, a…
