About SMK Vietnam

Who We Are

SMK Vietnam is a marketing and business-solutions firm based in District 1, Ho Chi Minh City. We help international businesses and foreign direct investment (FDI) companies enter Vietnam, find customers here, and grow once they are established. Our work sits where marketing, technology and market knowledge meet: we combine local insight with practical tools so that clients can make decisions with confidence and execute them well.

The firm is led by founder and editor Khanh Nguyen, who oversees both our client work and the content published on this website.

Ho Chi Minh City skyline, home of SMK Vietnam in District 1
Photo: “Ho Chi Minh City Skyline 2022 (1)” by Xuanphuocle, CC BY-SA 4.0

What We Do

We offer a focused set of services that can be used on their own or combined into a single program. You can find full details on our Services page.

  • Marketing in Vietnam: bilingual strategy, localization, search engine optimization (SEO), social media, paid advertising and lead generation designed for Vietnamese and international audiences.
  • Website optimization: improving how your website performs, how clearly it communicates, and how well it turns visitors into enquiries.
  • AI automation: streamlining repetitive marketing and business tasks so your team can spend more time on work that needs human judgment.
  • AI agents: practical AI assistants built around specific business processes, with people kept in control of decisions.
  • Market intelligence: industry and competitor research, plus company and distributor databases that help you understand the market and find the right partners.

Who We Serve

Our clients are international businesses and FDI companies that are entering Vietnam or expanding their presence here. Many of them need to communicate in both English and Vietnamese, understand a market that works differently from their home country, and build a pipeline of local customers or partners. We act as a bridge between global business expectations and local market realities.

How We Work

Every engagement follows the same simple, three-step approach.

  1. Understand. We start by learning about your business, your goals, your audience and your competitors. Where it helps, we research the market before recommending anything.
  2. Build. We create the strategy, content, website improvements, automations or research deliverables that the plan calls for, and we review them with you before they go live.
  3. Improve. We measure what happens, learn from it and refine the work over time. Marketing and technology are never finished, so we treat every launch as the beginning of the next round of improvement.

Editorial Standards for Our Blog

Our blog publishes English-language articles about AI and digital marketing in Vietnam. We want every article to be useful, accurate and honest, and we follow these standards to get there.

How articles are researched

Articles are based on our own client experience, publicly available sources, and the documentation published by the platforms and tools we write about. When we refer to rules, platform features or market conditions, we aim to rely on primary sources wherever possible and to describe them in plain language. Because platforms and regulations change, we encourage readers to confirm important details with the original source before acting on them.

AI-assisted drafting with human review

We use AI tools to help with research summaries, outlines and first drafts, in the same way we help our clients use AI in their own work. No article is published by AI alone. A member of our team reviews, edits and fact-checks each piece, and the editor is responsible for what appears on the site.

Corrections policy

If we get something wrong, we want to know. When a reader points out an error, or when we notice that information has become outdated, we review the article and correct it promptly. For significant corrections, we note that the article has been updated. You can report an error through our contact form.

Independence of product reviews

Some of our product content contains affiliate links, which means we may earn a commission if you buy through them. Commissions do not decide which products we include, how we rank them or what we say about them. We do not accept payment from sellers in exchange for a place in a round-up, and we aim to describe each product fairly, including its limitations.

Business people — About SMK Vietnam
Photo: “Business People” by Sherwin Torres, CC0

About Our Product Review Section

Alongside our English blog, we publish a Vietnamese-language Product Review section. These articles, filed under the “Product Review” category, are mostly Top 10 round-ups of products available on Shopee, written to help Vietnamese shoppers compare options quickly.

Links in these round-ups are affiliate links provided through the ACCESSTRADE network. They usually appear as short links on the shorten.asia domain and lead to product listings on Shopee. If you click one of these links and make a purchase, SMK Vietnam may earn a commission at no extra cost to you. Prices, stock, delivery and after-sales service are set and handled by the retailer, not by us, so please check the current details on the retailer’s page before you buy. For more information, read our Affiliate Disclosure.

Our Commitments

  • We describe our services honestly and do not promise specific results.
  • We respect the privacy of visitors and clients, as explained in our Privacy Policy.
  • We keep paid relationships clearly disclosed.
  • We listen to feedback and correct mistakes.

Contact Us

Whether you are planning to enter Vietnam, want to grow an existing business here, or simply have a question about something you read on our site, we would be glad to hear from you.

  • Location: District 1, Ho Chi Minh City, Vietnam
  • Phone and WhatsApp: 090 232 7669
  • Online: use our contact form

We look forward to learning about your business and exploring how we can help.